Does Squarespace Need Maintenance? Myths vs Reality

With around 2.96 million live websites, Squarespace ranks as one of the world's most popular and trustworthy website builders. As solopreneurs and businesses continue to harness the power of this platform, there is a question that most of my clients ask:

Does Squarespace need maintenance?

Although it is an ideal platform for building coaching websites, you may worry about the headache of regular maintenance activities consuming your time and money. I’ve answered all your questions regarding Squarespace maintenance requirements in this blog. Let’s dig in. 

Does Squarespace need maintenance?

Pro Tip: With my premium Squarespace templates, launching your dream website is just three steps away. Choose a template according to your specific needs and tailor it to your business within no time. 

What Does Site Maintenance Look Like in Squarespace?

Squarespace websites don’t require extensive technical maintenance. The platform handles various maintenance aspects automatically, so website owners don’t have to worry about technical aspects. 

It’s easy for website maintenance to be put on the back burner to free up time to attend to more pressing concerns. While this is understandable, it’s also a mistake. It’s not enough to simply have a website. It also needs to be kept up to date, relevant and functioning if it’s to be as effective as it could be.

Here is what Squarespace maintenance looks like for website owners. 

Software Updates

Squarespace regularly releases new software updates to enhance user experience. These regular updates include new and enhanced existing features and fixing bugs. The platform automatically applies the software updates without disrupting your website operations, ensuring your website is up to date with the newest software updates. 

This is one of the reasons why Squarespace is the perfect website builder for coaches

Security Monitoring

Squarespace keeps a strict check on security measures to ensure that the content and data on your website remain secure from security threats. The platform’s Security Operations Center (SOC) constantly monitors your website to ensure it is protected. 

Squarespace works diligently to secure your valuable information, from data privacy to security to maintaining global payment standards. 

Content Updates

Keeping your website maintained and up to date is critical to search engine rankings. Working on search engines will optimize your content by helping your website rank higher on Google.

Regular content updates are an integral part of website maintenance. They ensure enhanced user experience and increased engagement. As the website owner, you must update the content on your website regularly. It includes images, blog posts, product descriptions, text, and other content. 

Refreshing content on your website is also important for Search Engine Optimization and helps your website rank higher. You can use the Squarespace SEO plugin to keep the content on your site relevant and engaging for the audience. 

Sometimes, it’s a good idea to do frequent website maintenance with regular updates to ensure there are no problems, and so the user is experiencing the newest version of your websites. Also, if you don’t make regular updates and modifications it might result in your website being pushed below its more active competitors. If your website drops off the first page of search results it can have a detrimental effect on your business over time.

Note: When your posting a blog sometimes this is the best time to do some website maintenance checks to ensure your blog is accessible without any troubles, and secondly, to ensure the overall experience runs smoothly without any problems. Refreshing your content during this time is very ideal and would help your website rank higher better for Search Engine Optimization.

Mobile-Friendliness

Optimizing your website for mobile phones must be a part of your regular site maintenance. According to Statista, mobile devices generated 58.33% of global website traffic in the first quarter of 2023. 

Squarespace offers built-in features to make your website compatible with mobile devices. Moreover, you can enhance the mobile-friendliness of your online website by following the best content optimization practices. They include:

  • Keeping the content on each web page less than 5 MB.

  • Enabling Accelerated Mobile Pages (AMP) feature for blog pages.  

  • The letter spacing of the font must be 0px or higher to avoid overlapping. 

  • Keep mobile styles enabled in Squarespace. 

Performance Optimization

Another important aspect of Squarespace maintenance is performance optimization. Squarespace ensures that the technical aspects of your website are well-maintained automatically, so you don’t have to do them manually.

However, as a website owner, you are responsible for other factors that affect your website’s performance and user experience. For instance, improving communication by adding Facebook chat to your Squarespace website or reducing the image size to improve loading speed. 

With collective Squarespace maintenance efforts, you can amplify your online presence.  

Data Backup

Squarespace performs regular backups for your website by creating a data backup every 24 hours. This frees the website owners from the worries of storing website data securely. The backup includes your site content, settings, and preferences. 

Data Backup for Squarespace maintenance

However, to add an extra layer of security to your website, you should undertake manual backups, too, offered by Squarespace. 

Does Squarespace Need Maintenance? Final Thoughts 

For website owners, Squarespace websites don’t need extensive maintenance. Instead, Squarespace takes care of most of the maintenance activities. This means that by creating your website on Squarespace, you can focus completely on growing your website and seeking long-term growth. 

If you haven’t built a professional website for your business, this is your sign to bring your vision to life by getting a Squarespace website designed by a top-rated Squarespace website designer. Choose from the premium Squarespace templates or book a free discovery call to explore more about my exclusive website designing services.

Say goodbye to the maintenance anxiety and embrace a hassle-free online journey with Squarespace!

See FAQ below for more info.

Psst, this is the next best read recommendation for you to become a mastermind of Squarespace by taking your knowledge to the next level by Creating Squarespace tables using HTML and CSS.

Frequently Asked Questions

Is Squarespace not good for SEO?

No, Squarespace is solid and one of the best platforms for SEO. Whether you are a small business, solopreneur, life coach, creative professional, or non-profit organization, Squarespace simplifies your workload so you can focus on your core operations. 

What browser is best for Squarespace?

Most modern browsers like Chrome and Safari are best for Squarespace. Besides these, Squarespace is also compatible with other popular browsers such as Firefox, Microsoft Edge, and Microsoft Edge Legacy. 

How do I make my Squarespace website load faster?

To make your Squarespace website load faster, you must reduce page content from your site. You can do it by following these tips;

  • Create multiple pages to spread content. 

  • Reduce the page size and ideally keep it below 5 MB. 

  • Compress images to keep them under 500kb each. 

  • Simplify your URL redirect structure. 

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