Brand Strategist

Hi, I’m Shawn

I help start-ups, SMEs, and global teams align faster, market smarter, and grow with confidence.
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I’ve spent over 20 years at the intersection of marketing, sales, and design—helping companies grow by connecting the dots between strategy and execution.

I’ve led brand and marketing teams, built sales programs, and launched digital platforms across industries. Whether working inside startups or advising global teams, my focus has always been the same: bring clarity, create alignment, and make things work smarter.

Now, I partner with founders who are ready to lead with intention. Who want their brand to feel cohesive, their marketing to be simple, and their team to move with confidence.

My Core Values

Every business is different, but here’s what you can always expect when you work with me.

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Communication

I’ll keep you in the loop throughout the process and am always quick to respond to questions and feedback.

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Expertise

With 20+ years of experience, we bring high-level knowledge on all things marketing, strategy, and design.

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Trust

When you decide to work with me, you can unplug and let me work my magic knowing your business is in good hands.

What my clients are saying…

“From start to finish, Shawn brought creativity, reliability, and a solid understanding of what makes a travel brand work. He also helped shape our social media presence, making sure everything tied together and felt on-brand.”

Tanya Hewitt-Patel
Wakati Travel

Let’s get clear on what matters.

If you’re done guessing and ready to lead—let’s talk. I’ll help you find the strategy behind the vision.